Event Profit Engine™
Join us in Austin, TX for 3 Days & Map Out Your Next Multi-6 or 7-Figure Event…
While Organic Content Engagement is Plummeting and Digital Marketing Becomes More Expensive and Less Effective…
I’ve Cracked The Code On Intimate, High-Profit Live Events That Build a Loyal Community of High-Caliber Clients, Amplify Your Market Leadership, and Create a Predictable Revenue Stream (That doesn’t rely on algorithms)
“I ran 1 event before working with Alex and it COST me money. Within my first 7 months of using his event strategies, I generated $1,265,000 in sales.”
“My first time hiring an event sales team was terrible, and Alex had to step in to save it. Second event we increased revenue by 61.95% with Alex’s strategies and support and our last one by 90.2%, which resulted in the highest revenue generated from my event in the last 8 years.”
Have Your Current Acquisition Strategies Not Been Working Like They Used To?
Marketing is changing and getting more expensive. Sales is becoming harder and more of a hassle. Competition is increasing daily with the rise of AI.
The name of the game right now is earning higher profit per client – making more money for every ounce of attention and energy you put into your business.
Whether you want to go from multiple six figures to seven figures, or from $1M to $3M, and get there with less stress and more profit, there’s one best way to do it:
I’ve cracked the code on how to run 25-75 person events that consistently earn $250K-$750K in a weekend.
That’s $10,000 per attendee – a 10X improvement over the industry standard.
While everyone else is focused on doing bigger events, virtual events, and summit events… I’ve discovered the opposite works better: SMALLER events that earn MORE profit from each person.
There are 5 key parts to this system my clients and I have been running for 15 years. And at the Event Profit Engine™, I’ll show you exactly how to implement it.
If you do just one event using what I teach and get even close to these numbers, you’ll earn a 100X return on your investment.
Imagine: A small workshop, mastermind, or retreat. Easy to put together. Inexpensive to produce. A smaller group that’s more fun, personal, and enjoyable… but totally transformational for your attendees.
The key? I have the formula for earning so much more profit per attendee that it will blow away anything you were doing before.
If you thought you needed a big, expensive, 400-person event to earn significant profit… think again. If you create epic results for your clients and have just 5,000 people in your audience who really love you, I can show you how to do this… I’ve been training my clients on these strategies for over a decade and it works in every market.
The market isn’t just “shifting”… it’s fundamentally transforming.
You’re feeling it already, aren’t you?
Your sales team isn’t consistently closing at 25-50% anymore.
Your organic content isn’t generating consistent leads like it used to.
Some of your “proven” high-ticket offers are losing traction and aren’t converting like clockwork.
Those “proven” high-ticket offers that used to convert like clockwork? They’re losing traction.
Even established industry leaders are experiencing their worst revenue in years. They’ve gone from thriving to surviving, and traditional solutions aren’t fixing the problem.
Why?
The Attention Economy is DYING.
In this new Loyalty Economy, something fascinating is happening…
While attention has never been easier to capture – thanks to AI, automation, and algorithms – it’s never been harder to keep. The market has evolved beyond flashy marketing and surface-level solutions.
Attention is cheap
Loyalty is priceless
Attention can be bought
Loyalty must be earned
Attention lasts moments
Loyalty lasts years
Loyalty is simply attention compounded over time through world-class experiences. And in today’s noisy market, there’s only one way to consistently build loyalty at scale – by creating transformational moments that change everything.
Because in a world where AI can create endless content and copy your surface-level strategies, the worst thing you can do when you capture attention is lead people to something mediocre.
Creating loyalty through live events requires something that can’t be faked or automated:
It’s not the easiest path, but it’s the most powerful way to build a sustainable business in today’s market that you and your loved ones can count on.
Your best clients aren’t looking for another “good enough” solution. They’re not looking to make small improvements. They’re craving the electricity of a room where transformation is palpable.
Where breakthrough moments unfold in real-time, surrounded by a like-minded community who finally “get it.”
After helping entrepreneurs add an extra $125 Million through live events, I’ve discovered something that is probably true for you as well:
Your clients want something from you, and would pay you a lot for it, and it’s really easy to give them…
I’ve been in the high-ticket coaching and events business for 15 years. I started as the second-in-command for a major industry player, working 100-hour weeks until I burned out. When our visions didn’t align, I ventured out on my own with two key ingredients: Ultra-High Ticket Offers and Live Events.
My first event was eye-opening. I expected 30 people, but only 3 showed up (plus 4 friends I practically begged to attend). Despite this, we generated $70,000 in sales by showing attendees how to upgrade their marketing and extract more value from clients.
And this pattern kept repeating:
- A client who wanted 30 people at her first retreat had only 5 show up—yet made $105,000 in sales using my approach ($21,000 per attendee!)
- A mastermind leader who previously charged $297/month (while competitors charged $15K-$25K) and made zero sales… worked with me, put 8 people in a room, and did $106,000 in sales ($13,250 per attendee). His next event, 60 days later: 11 people, $165,000 in sales ($15,000 per attendee). Then he went all-in, put 200 people in a room, and generated $1.1 million
- A coach who’d never hit her 7-figure goal implemented our system and now consistently does $250K-$400K per event with just 50-75 people, four times per year—even after Facebook shut down her ads and email deliverability tanked
- A sales coach doing $300K annually, terrified of live events, ran his first event with 106 people and made $1.1 million
That’s when I realized there was a method to the madness and created a system. I taught it to a small group, and they averaged multiple 6-7 figures in revenue… now I want to show YOU.
This is the power of what I call The World-Class Events Model—and it’s the key to breaking through revenue plateaus, even if you’ve tried events before without the results you expected.
After 15 years of helping my clients predictably generate $250k-$1M+ in a weekend, I’ve distilled everything I’ve learned into:
April 10-12, 2025 | Austin, Texas
This isn’t another “business event” with a bunch of surface level content you could have watched on YouTube. And this definitely isn’t a pitch-fest disguised as a conference because we have all been to those.
This is a transformational 3-day immersion where you’ll discover exactly how to seamlessly bolt-on live events, workshops, and masterminds to your existing business – creating predictable $250K-$1M cash injections while building unshakeable loyalty in your market.
“We’ve never ran a “hybrid” event before. We put 26 of our current clients into an event, launched a renewal offer and generated $383,000.”
“I’ve built my whole business around this small-event model. We use our online assets to put 15-25 men into a live experience. Now, I run 9 events a year—charge $7,500 for a ticket and walk away from each one with at least $200,000 in back-end sales.”
Day 1 – Your 7-Figure Events Ecosystem
We begin by answering the most critical question: “What’s the fastest path to your next multiple six-figure event with the least complexity?”
Our journey begins with the Profit First Protocol™, where you’ll discover:
- Your easiest-to-implement event model based on current business assets
- The fastest path to your next $250K-$500K event
- How to maximize profit while minimizing complexity
- Your ideal attendee profile and perfect room size
- The exact pricing and positioning strategy that attracts premium clients
As day one winds down, you’ll experience my wife Jennifer Hudye-Moscow and I’d signature Vision Amplifier Experience – a powerful fusion of guided breathwork, science-based visualization, and I DJ all the music live.
Through this process, your highest vision for your events empire will become crystal clear.
You’ll emerge energized, aligned, and ready to implement everything you’ve learned as we transition into our legendary Superhero Party – where powerful connections are forged, future collaborations are born, and your new reality begins to unfold.
Day Two: The Event Marketing & Monetization Machine™
Today is all about filling your events effortlessly and maximizing revenue from every angle. You’ll learn our Event Marketing Matrix™ including
- Our proven fill-your-room framework that works in any market
- Complete swipe file of our highest-converting event campaigns
- Custom AI tools that create your marketing assets in minutes
- Advanced sponsorship strategies that add 6-figures to your bottom line
- Insider secrets to landing profitable speaking opportunities
Plus, you’ll get a “first-look” at our proprietary AI Marketing Suite that creates high-converting sales pages, email sequences, social media content, and presentation materials.
Day Three: Strategic Experience Architecture™
Day 3 is where the magic happens. I’ll show you how to structure your event content so your Ultra Premium Offer, feels like the natural next step in their transformation journey. Plus, how to facilitate connection and community to build loyalty to your brand (whether they buy or not).
- Master our Peak State Sequencing™ that engineers breakthrough moments that prime buying decisions (no weird NLP stuff, just sequencing the right exercises at the right time)
- The Inevitable Enrollment Framework™ for closing 30-60%+ from stage
- How to weave your story, style and core values into the fabric of your event… so attendees feel like they’re stepping into YOUR world rather than another generic conference room (This is how you create experiences people talk about for years)
- How to facilitate deep, meaningful interactions that turn surface-level networking into lifelong relationships… creating a thriving community your attendees will pay ANY price to stay connected to
- Perfect your authentic stage presence and closing technique
- Culminating in our legendary All-White Celebration with festival-grade production
By sunset, you’ll have your complete action plan to add an extra $500k-$1M+ with your Events Ecosystem, with clear action steps for implementation.
Everything culminates in our legendary All-White Party with concert quality lasers and sound production to celebrate everything we’ve accomplished over the 3 days.
“I always wanted to ‘do an event someday’ but was overwhelmed with everything else I had going on. I made $90,000 at my first retreat with 11 women and now couldn’t imagine my business without events!”
The Event Profit Engine™ is Specifically Designed for Four Types of Leaders:
1. You’re already running events and know there’s another level
- Ready to fill rooms with more qualified, premium clients
- Committed to elevating your content and delivery
- Looking to enhance your offer and increase conversions
- Determined to master the art of selling from stage
2. You’re operating a proven high-ticket acquisition model that’s working
- Successfully running paid or organic marketing systems
- Getting consistent results with your premium offers
- Ready to add events as a powerful revenue stream
- Excited to flood your programs with waves of new clients
3. You’re looking to get reinspired by your business again and upgrade your business model
- Get out of the daily operation weeds and create MORE IMPACT while generating MORE INCOME
- Committed to build a true community of like-minded humans who get epic results in your programs (who remind you of WHY you started the business in the first place)
- You want to create experience that massively transform your clients lives and build your team culture
4. You are speaking at or sponsoring other people’s live events
- Transition from speaking on other stages to creating your own
- Ready for a proven system to enroll multiple clients into your high ticket offers at once
- Committed to serving at the highest level (no hiding behind a computer screen)
BUT – here’s what matters most…
Because “good enough”… just isn’t good enough. With the rise of AI, everyone has access to “good enough” now.
And you must have a genuine desire to create real, lasting impact in people’s lives.
Let’s have an adult conversation about pricing…
After 15+ years of filling events, here’s what I know to be true: You need a deadline and a genuine reason to act. So I’m going to be completely transparent about our price engineering strategy:
Here’s the thing – I could play marketing games and create artificial urgency. But I respect you too much for that. Instead, I’m showing you exactly how our pricing works and why.
Why This Pricing Structure?
- Early adopters who recognize opportunity deserve to be rewarded
- Quick decision-makers tend to be our best participants
- The room fills more strategically this way
- You get to experience first-hand how proper price engineering works
The reality is straightforward: We will reach capacity, prices will increase according to this schedule, and the investment decision becomes a matter of strategic timing rather than emotional urgency.
If you’re resonating with everything on this page, then you already know what to do.
And look – I’m hiding in plain sight here. Price engineering works. That’s why I’m using it. If you want people who resonate with your sales page to take action – then you get to become that person and do the same thing 🙂
Note: Past participants have consistently said even the full price was “a steal” given the ROI they generated. But why pay more if you don’t have to?
Transform your experience with our premium upgrade:
- Intimate gathering with 7-8 figure entrepreneurs
- Facilitated deal-flow opportunities
- Strategic partnership potential
- (Past introductions have generated 6-figure deals)
- Priority front-row seating
- First selection for live coaching
- Direct implementation support
- Complete event recordings
Context: Our private consulting rate is $5,000/hour. VIP access gives you focused attention at a fraction of that investment.
What kind of marketer would I be if I didn’t offer a guarantee!?
After Day One, if you’re not absolutely convinced you can add at least $100,000 to your business using our event strategies, we’ll:
Refund your entire investment immediately
Invite you to enjoy the resort for the remaining days
Let you keep all the Day One strategies
No one has ever taken me up on this offer. I don’t expect you to be the first.
Look, you’ve been in the game long enough to know that every business decision comes down to ROI. So let me lay this out clearly, because the math here is actually stupid simple (in a good way).
Let’s say your goal is to add an additional 7-figures of recurring revenue to your business this year.
You’ve basically got two options:
Keep grinding away with your sales team, trying to get prospects to actually show up for their calls (we both know how that’s going), paying out commissions, and praying your closers don’t burn out or jump ship to the next shiny opportunity.
Or… you could fill a room with people who are literally paying you for the privilege of being pitched.
(I know which one sounds more fun to me…)
Picture this – you put just 20 people in a room. You’re offering a $2,500/month program. Even with a conservative 40% close rate from stage (that’s the average our clients hit), you’re looking at $240,000 in additional revenue.
Every. Single. Event.
Run that four times a year? You’ve just created your 7-figure revenue stream. ($960,000 to be precise).
Now let’s have some real fun… bump that room to 80 people? Now we’re talking about a potential million-dollar event. Every time you run it.
1. Small Events, Big Profits 💰 (15-25 people, $100k-$300k per event)
My client Andrew was losing money before we worked together. First event? 8 people, $105k in sales. 45 days later? 11 people, $165k.
Perfect for: Those who want the easiest implementation, very healthy profit margins, and without the complexity of a bigger event.
2. The Event Profit Amplifier 🚀 (50-100 people, sweet spot for sustainability)
I’ll share a personal example of the last time I hosted my Small Events Big Profits training in San Diego, CA:
71 people, $726k in contracted revenue, $412k cash collected.
My client Jess runs these quarterly, consistently hitting $250k-$350k.
Perfect for: Creating predictable mid-six figure cash injections without massive overhead.
3. The 7-Figure Event Method 💎 (100-200+ people, million-dollar weekends)
My client Alok crushed his FIRST event: 108 people, $1.1M in sales. Andrew went from 11-person masterminds to a 200-person event generating over $1M.
Perfect for: Established businesses ready to scale significantly.
The question is: how much money are you leaving on the table by waiting to implement them?
The Choice Is Clear
The Transformation You’re Actually Stepping Into
Look, let’s be real about what happens when you master events. This isn’t just about “making more money” (though that’s certainly part of it). This is about fundamentally transforming your entire business model.
From Constant Hustle To Strategic Simplicity
Right now, you’re probably trapped in what I call the “success prison” – your revenue looks great on paper, but you’re:
- Drowning in endless client calls or constantly hearing complaints from your sales team
- Managing an increasingly expensive team
- Constantly creating content that gets ignored
- Watching your ad costs creep higher every month
- Living in calendar tetris hell
Here’s What Life Looks Like On The Other Side:
Instead of grinding out dozens of sales calls, you’re hosting 3-4 flagship events per year that flood your programs with waves of perfect-fit clients.
Instead of being trapped by your team’s capacity, you’re leveraging one-to-many delivery that actually creates better results for your clients.
Instead of being known as “just another coach/consultant”, you’re positioned as the category king who creates experiences your market can’t stop talking about.
Your Business Actually Becomes What You Imagined
Remember why you started this journey? To create real impact while having genuine freedom?
When you master events, that vision finally becomes reality:
Your team transforms from a notification factory into an experience-delivery machine that runs without you being in the weeds.
Your marketing shifts from constant content creation to sharing real transformation stories from your events (which your community does for you).
Your sales process evolves from chasing prospects to having them literally pay you for the privilege of being pitched.
Your delivery model upgrades from exhausting 1:1 calls to creating powerful group experiences that get better results.
But The Biggest Transformation? It’s Personal.
You finally step into being the leader you’re meant to be. Instead of hiding behind your computer screen, you’re:
Commanding rooms with unshakeable presence (whether it’s 25 or 2,500 people)
Creating magnetic experiences that turn strangers into raving fans
Building a real community of people who get epic results
Generating massive impact while having more freedom than ever
This Isn’t About Running “Events” – It’s About Evolution
You’re not just learning how to fill rooms and make offers. You’re upgrading your entire business model to match where the market is heading.
Because here’s what I know after 15 years in the game:
The old playbook of “more content, more ads, more noise” is DEAD.
What’s working NOW (and will only get more valuable) is creating the kind of deep, meaningful connection that ONLY happens when you get people in a room together.
The question isn’t whether you’ll make this shift. The question is: will you be ahead of the curve, or playing catch-up?
Why I’m Being Intentionally Selective
First, I need to ensure everyone in the room is at the right level. You’re going to be forming strategic partnerships, potential joint ventures, and lifelong relationships. The room composition has to support that.
Second, I’m bringing in some industry leaders from my network (people who normally charge $50k+ for access) to facilitate deal flow. They’re only willing to do this with a curated group.
Third, and most importantly – we’re going to be doing live work together. This isn’t some theoretical training where you take notes and “figure it out later”. You’re going to leave with your entire event ecosystem mapped out and clear action steps for you and your team to implement.
A Final Word About Why This Matters Now
Look, I’ve been in the events game long enough to see the patterns. And right now, we’re at a critical inflection point.
The market is desperate for real connection. They’re burnt out on:
- Endless Zoom calls that blur together
- “Masterminds” that are glorified pitch-fests
- Communities that exist only in Facebook groups
- “Virtual summits” that nobody watches
Here’s What This Means For You
There’s a massive opportunity right now to position yourself ahead of this wave.
But it requires two things:
The right strategic framework (which I’ll give you)
The right room of people (which I’m curating)
Let Me Be Clear About Something
This isn’t just another “event about events.”
This is your chance to step into an entirely new business model. One that:
- Creates predictable multiple-6 & 7-figure revenue spikes
- Builds a real community of raving fans
- Positions you as the category king/queen
- Gives you actual leverage and freedom
But More Importantly…
This is about who you become in the process.
Because running events will force you to step into a level of leadership that changes everything. Not just in your business, but in how you show up in the world.
So Here’s What Happens Next
If you’re still reading, you already know this is right for you. You can feel it.
The only question is whether you’re ready to claim your spot in Wave 1, or if you’ll wait and wonder “what if?”
Click the button below to schedule a quick call with me personally. We’ll discuss your business, your goals, and make sure you’re a perfect fit for the room.
One Final Thing…
I started this letter talking about transparency, so let me end with it:
I’m deliberately keeping this intimate for the first round. Because I want to work closely with this initial group to create something extraordinary.
The next time I run this? The room will be bigger, the investment will be higher, and the access won’t be the same.
That’s not pressure – it’s just reality.
You’re either meant to be in this first wave, or you’re not.
If you are, click below and let’s talk.
Note: Not quite ready to commit? I get it. Scroll down to see detailed case studies from my last event…
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Lost Pines Hyatt in Austin Texas
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